At what point does “holding your value” become refusing to adjust to the market?

CC:PhotographersVideographersFloristsPlanners

I think about this for myself…I don’t want weddings below $20k, but am I still pricing like demand is what it was 3 years ago? People are shopping longer, negotiating more, and expecting more before they’re even willing to book 😬

WHAT ARE YOU DOING NOW THAT YOU DIDN’T HAVE TO DO 3 YEARS AGO?

CC:photographersvideographersfloristsplanners

Not trends or creative stuff. I mean BUSINESS. More follow ups? More calls? More content? More networking? More customizing proposals? Lowering prices? Showing up to more industry events? What are you putting significantly more effort into now just to produce the same amount of business? 

Aug 27